When I decided to embrace a sober lifestyle, I knew it would change how I…

Travel can feel lonely and awkward when you don’t drink. She remembers sitting at a lively bar, surrounded by laughter and clinking glasses, wishing she could join in without the booze.
Many travellers struggle with the fear of missing out or standing out when they choose a sober path on the road.
Influencers are helping to change the way sober travel is seen by showing it can be fun, social, and meaningful without alcohol. They share stories and tips that rewrite what it means to explore the world sober.
Their voices make it easier for others to feel confident and welcome in places where drinking once felt like the only option.
Handling social moments sober can be tough, but a helpful mindset is to focus on connection, not the drink. Remind yourself, “You don’t need a drink to be fully present.”
They learn to ask questions, listen closely, and enjoy moments without pressure. Being open about choosing sobriety often invites respect and new friendships, turning anxiety into empowerment.
1) Sean Willers – sharing raw stories of sober stag dos and fitness-fuelled adventures
Sean Willers talks openly about what it’s like to stay sober during stag dos, where drinking is often the main event. He shares honest moments of feeling out of place, but also how choosing sobriety gave him clarity and stronger connections with mates.
His fitness-fuelled trips aren’t about pain or extremes. Instead, Sean focuses on discovering new places through hikes, runs, and swims. It’s about feeling alive without needing alcohol to enhance the moment.
Sean often reminds others: “You don’t have to drink to belong or have fun.” This mindset helps when faced with pressure in social settings.
His tip for handling sober social moments? Prepare a few go-to responses and focus on what you enjoy doing instead of the drinking. Finding a smaller group to chat with can make all the difference.
Sean’s stories prove that sober travel isn’t about missing out. It’s about crafting experiences that build real memories, grounded in clarity and health.
2) Imy Brighty-Potts – showing how booze-free travel brings deeper joy and connection
Imy Brighty-Potts lives proof that travelling sober isn’t about missing out. She finds real joy in being fully present, soaking up every moment without a drink clouding the experience. For her, this clear-headedness opens doors to deeper connections with people and places.
Imy often shares how social situations can feel tricky at first. She advises leaning into honesty and setting boundaries kindly but firmly.
“It’s about choosing what serves you best, not what others expect,” she says.
One mindset tip from Imy is to prepare simple phrases for when the question of drinking comes up. Having these ready helps ease the nerves and keeps the focus on enjoying the company instead. She also encourages travellers to find fellow sober explorers or locals who respect their choice.
Her favourite quote is, “You don’t need a drink to find magic; magic is in the moments you choose to live fully.” This sums up her belief that sober travel creates room for richer, more meaningful experiences — ones that last long after the trip ends.
3) Caitlin Morton – advocating clarity over confidence gained through drinking
Caitlin Morton believes clarity beats the false confidence alcohol brings. She shares how, on the road, choosing sobriety helped her see situations clearly instead of feeling buzzed and unsure. It’s not about missing out but gaining insight.
In social scenes, Caitlin suggests focusing on presence. She says, “True confidence is quiet, not loud or forced.” This mindset helped her handle parties without needing a drink to fit in.
She advises having a simple phrase ready for when others ask about drinking. Being honest but straightforward keeps things easy: no long explanations, just clear boundaries.
Some nights are easier than others, and that’s normal. Caitlin highlights the power of self-kindness when a sober traveller faces pressure.
Slowly, confidence grows naturally from calm decision-making, not from a drink.
For Caitlin, the key to sober travel isn’t just avoiding alcohol but embracing the sharper view it gives. Clarity on the road means making better choices, enjoying moments fully, and building genuine connections.
More on her approach can be found in this book about advocating clarity over confidence gained through drinking.
4) David Wilson (@soberdave) – breaking stigmas with trauma-informed sober coaching on the road
David Wilson, known as @soberdave, travels with a purpose. He’s not just exploring new places but helping others heal while staying sober.
His approach is rooted in trauma-informed coaching, which means he understands the tough past many face and offers support without judgement.
He often shares honest stories about his own struggles and the moments when sobriety felt hardest—especially in social spaces abroad.
David says, “Sober doesn’t mean lonely; it means choosing freedom.” This mindset helps break the stigma that social life must revolve around drinking.
When facing social pressure, David advises preparing small phrases to explain your choice calmly. He suggests focusing on what you gain, not what you miss.
“I remind myself: every no to a drink is a yes to my future,” he often tells his followers.
For travellers nervous about social situations, David’s tip is simple—stay present. Notice your surroundings, lean into the conversation without alcohol as a crutch, and breathe. These small acts shift the focus from discomfort to connection.
5) Murray, the travel advisor – turning sober living into mainstream alcohol-free travel plans
Murray has learned that sober travel isn’t just about avoiding alcohol. It’s about creating space for connection and clarity on the road. He plans trips where the focus is on experiences, not drinks.
He often says, “Being sober doesn’t mean missing out. It means tuning into what really matters.” His approach helps travellers find joy in new places without the pressure to drink.
Social situations can be tough when everyone else is drinking. Murray advises preparing a few simple phrases to steer conversations or politely decline offers. He reminds travellers to focus on the people, not the drinks.
One tip he shares is to find a role in the group, like photographer or navigator. It keeps the mind busy and builds confidence. Murray believes having a clear purpose eases the worry of feeling out of place.
He also encourages travellers to practise self-kindness. “The strongest thing you can wear on a trip is your own calm and confidence,” he often tells those nervous about social settings. This mindset helps guests enjoy sober travel as a natural and rewarding choice.
6) UK’s top sober Instagrammers – offering honest, supportive glimpses of their journeys
Many UK sober Instagrammers share their travels with raw honesty. They show the tough moments—feeling out of place at parties, or facing the old urges in new cities. But they also share small wins, like finding a quiet café or a scenic spot for reflection. Their stories make sober travel feel real, not perfect.
They often speak about the mindset needed to handle social situations. One common tip is to focus on connection, not alcohol. Saying, “I’m here for the company, not the drinks,” can shift the pressure away.
It helps to plan a few escape options too, like stepping outside for fresh air or joining a sober meetup.
One Instagrammer said, “Sober travel taught me that I don’t need a drink to belong—I belong because I’m present.” This quote captures the strength behind their journeys through honest support and self-awareness. They remind followers that sober travel is about adventure and growth, not missing out.
For anyone nervous about social moments, they recommend simple breathing exercises and positive self-talk. Staying grounded keeps discomfort from turning into temptation, making the trip richer and easier to enjoy.
7) Gen Z travellers on TikTok – redefining sober trips with tech and social vibes
They turn to TikTok not just for fun but to find ideas that fit their sober lifestyle. Short videos show creative ways to enjoy trips without alcohol. From guided hikes to chill café spots, they share real experiences that inspire others to try similar sober adventures.
Technology helps them stay connected. Through live chats and group challenges, they feel part of a supportive community even when far from home. This connection eases the pressure to drink in social settings during travel.
Handling social situations sober takes practice. They remind themselves, “It’s okay to say no and mean it.” Planning ahead helps — like picking non-alcoholic drinks before going out or having a quick exit plan ready if the vibe feels off.
They also suggest focusing on the reason for the trip — the places to see, the people to meet. Shifting the focus away from drinking makes socialising less stressful and more meaningful.
Being open about sobriety on TikTok encourages others. These travellers show it’s possible to have fun, feel connected, and explore the world without alcohol. Exploring sober travel with tech and social vibes is becoming a powerful movement that changes how Gen Z travels on TikTok.
8) Influencers promoting morning yoga over late-night parties to recharge genuinely
They’ve swapped hangovers for sunrises. Influencers in sober travel share how morning yoga helps them reset, without the chaos of late-night partying.
Instead of chasing the next big night out, they find calm in slow breaths and gentle stretches.
One traveller said, “Starting the day with yoga isn’t just exercise. It’s a way to connect with myself before the world takes over.” It’s honest, simple, and sustainable.
Social situations sober can be tricky. They recommend having a mindset ready for choice, not pressure.
Saying, “I’m here to enjoy the company and my clarity,” helps disarm curious or pushy questions.
A powerful mindset tip is to remember: “You don’t have to drink to be part of the story.” This quote keeps many grounded when the room fills with jollity and temptation.
Choosing morning rituals also means less fatigue and more joy in travel. When the body feels recharged, the mind stays open.
That’s how genuine connections form—without the blur of late-night partying.
For more on this mindful shift in travel, see Love Life Sober.
9) Podcast hosts dedicated to sober stories – creating real conversations about travel and sobriety
Sober travel podcasts are more than just stories; they are honest conversations about the struggles and victories on the road. Hosts share their journeys, making listeners feel less alone when navigating unfamiliar places without alcohol.
This openness creates a space where sobriety and travel meet naturally.
Many hosts tackle the tricky moments, like social events in new cities or airport lounges buzzing with drinks. They often share simple mindset tips: focus on curiosity, find joy in small moments, and remember why you chose this path.
One powerful reminder they pass on is, “Your story is your strength.”
Handling social situations sober can be tough. They suggest having a plan before going out—whether it’s practicing a polite refusal or having a supportive message ready.
Slowing down and listening closely can turn an awkward moment into a genuine connection.
These podcasts aren’t just about staying sober; they are about embracing a fuller life on the move.
For listeners interested in this real talk on sobriety and travel, they can explore more through sober influencers and podcast hosts who make this journey relatable and inspiring.
Check out sober influencers’ insights through the lens of podcast stories about sobriety and travel.
10) Travel bloggers sharing sober getaways that reveal the sunrise, not the tequila.
They choose mornings over nights, finding joy in quiet sunrises instead of crowded bars. These bloggers show that travel doesn’t need alcohol to be memorable. Their stories focus on natural beauty, fresh air, and genuine connections.
One shared how early hikes brought unexpected friendships, while another found peace watching dawn break over the sea. They prove that being sober on the road opens up new layers of experience others might miss.
Handling social moments sober can feel tough. A good mindset tip is to have a personal mantra ready, like: “I’m here for the people, not the drink.”
Saying this quietly helps ease awkwardness and keeps focus on what truly matters.
One blogger said, “Freedom isn’t in a glass, but in clear mornings and open hearts.” It’s a reminder that choosing to skip the tequila sunrise often means embracing a different kind of sunrise — one filled with calm, clarity, and presence.
These voices inspire others to seek out travel that nourishes mind and body without relying on substances.
Their journeys prove that sober travel is about real experiences and true self-discovery.
See more about the rise of sober travel in this travel writing discussion.
Why Influencers Are Shaping a New Sober Travel Mindset
Sober travel is no longer a fringe idea. Influencers who share honest stories and create supportive communities are changing how travellers view sobriety on the road. They show that being sober doesn’t mean missing out. Instead, it can lead to richer, more meaningful experiences.
Destigmatising Sober Journeys Through Honest Storytelling
Many sober travellers face questions or doubts about their choice when travelling. Influencers help by sharing real struggles and victories openly. They break down myths that sober travel is boring or lonely.
These influencers use platforms like Instagram to post genuine accounts of relapse fears, social pressure, and how they navigate parties or events without alcohol. This honesty makes the idea of staying sober relatable, easing stigma around the lifestyle.
This kind of storytelling offers more than just encouragement—it provides practical insight. For example, one influencer might explain how they handle invitations to bars or find sober-friendly activities in new cities.
You can find research on this topic in Instagram sober journeys: How relapse narratives and viewing orders influence audience response on social media.
Inspiring Community and Belonging for Sober Travellers
Sober travellers often feel isolated, especially if friends or family don’t understand their choices. Influencers build a sense of community by hosting meetups, sharing tips, and creating hashtags where people swap advice and support.
Through stories and posts, followers feel less alone and more confident to explore new places sober. This sense of belonging is powerful—it turns a solo journey into a shared one.
Many influencers stress the importance of connecting with others who respect sobriety. They show that travel can be fun without alcohol, highlighting activities like hiking, wellness retreats, or cultural tours. This opens up new ways to enjoy travel without old habits.
Being part of this community can help with everyday challenges too, like handling peer pressure or finding social events without drinking.
Handling Social Situations While Sober
- Plan ahead: Know your reasons for being sober. Having a clear mindset helps when pressure arises.
- Bring a buddy: Sober friends or supportive travellers make social events easier.
- Use phrases like: “I’m taking a break,” or “I’m focusing on wellness right now.” Simple and firm works best.
- Find alternatives: Order mocktails or non-alcoholic drinks to stay included without the buzz.
A sober traveller once said, “Choosing sobriety on the road is choosing freedom — freedom to explore life deeply and honestly.” That mindset can turn tricky social moments into opportunities for growth and connection.
Navigating Sober Travel Challenges with Influencer Advice
Travel brings fresh challenges for anyone choosing sobriety on the road. People often face social pressure, unfamiliar environments, and the urge to blend in that can test their resolve. Influencers share ways to steer through these moments with confidence and staying power.
Practical Tips for Social Situations Abroad
Many sober travellers find social events abroad tricky. An influencer might suggest declining offers with a simple “No, thanks” while redirecting the conversation to something else. Planning ahead helps — knowing where to find non-alcoholic drinks or choosing venues that offer sober options eases the pressure.
Mindset matters too. One sober traveller says, “The best tool in social settings is remembering why I’m here — not for the drinks but for the experience.” Keeping a clear personal goal reduces anxiety about fitting in. They also recommend carrying a signature non-alcoholic drink, like sparkling water with lime, which feels familiar and helps avoid awkward questions.
Packing a few phrases in the local language to politely refuse alcohol can make a huge difference. It signals respect for culture while standing firm on sobriety. Influencers point out that embracing short breaks, like stepping outside for fresh air, helps reset during overwhelming social moments.
Resources and Digital Networks for Staying Accountable
Digital communities play a huge role in sober travellers’ success. Online groups, apps, and content creators provide constant support and a sense of connection when travelling alone or far from home. Influencers often share lists of sober-friendly apps for finding events or meet-ups, and tips on journaling to track mood and motivation.
Some influencers run sober travel groups on platforms like Instagram or Facebook. These groups allow members to exchange real-time advice about safe places, non-alcoholic bars, and managing loneliness. The accountability from these networks can feel like a lifeline during tough moments.
Many encourage using
Digital support doesn’t replace face-to-face, but it fills the gaps when social scenes get isolating. It helps travellers keep their goals visible and share struggles, which many find essential for long-term success.
More on this can be found in studies about managing sobriety through digital support like this women-led online sobriety movement research.
Frequently Asked Questions
Sober travel brings new ways to enjoy holidays, with unique places, supportive communities, and smart strategies to stay true to one’s path. It’s about finding spaces that fit a sober lifestyle and learning how to handle social moments without alcohol.
What can one expect from alcohol-free holiday resorts in terms of facilities and entertainment?
These resorts often focus on wellness, with yoga, fitness classes, and nature activities. Instead of bars, you’ll find mocktail lounges, art workshops, and live music without booze. Many resorts create a calm, inclusive vibe where the fun doesn’t depend on drinking.
How can I find community and support whilst embarking on sober travels?
Social media is a great start—people like David Wilson (@soberdave) offer trauma-aware coaching and peer support online. Local sober meet-ups or organised group adventures help too. Friends met through sober influencers like Sean Willers can become travel buddies.
What are the most recommended destinations for alcohol-free all-inclusive holidays?
Some popular places include wellness retreats in Costa Rica and alcohol-free resorts in Bali. Scandinavian countries also offer quiet, scenic destinations without a heavy drinking culture. Murray, the travel advisor, often recommends spots that combine adventure and sober-friendly environments.
Are there any retreats specifically designed for sober people looking for adventure and connection?
Yes. These retreats focus on activities like hiking, meditation, and creative workshops, fostering a close-knit community. Imy Brighty-Potts highlights how these trips create deeper joy by connecting people over shared values, not drinks.
How do I navigate social situations on holiday without partaking in drinking culture?
He or she can bring confidence by having firm, honest answers ready. Saying “I’m on a break from alcohol” or “I’m choosing to enjoy things differently” works well. It helps to join sober group events or mix with others who respect that choice.
Can you share tips for maintaining sobriety when surrounded by holidaymakers who drink?
Planning is key: pack favourite sober treats and
Stay busy with activities that don’t revolve around alcohol.
A mindset tip comes from Caitlin Morton: “Clarity gives strength, not always confidence.” This means staying clear-headed is its own win.
When awkward moments come, a positive outlook and knowing why they’re on this path help.
A simple mindset shift is, “I’m on my journey; their drinking doesn’t define my fun.”
That’s the kind of inner focus that keeps the trip real and rewarding.
Quit drink 23 July 2021 after a two-day bender and swapped bars for border crossings and 12-step meetings. Three sober years, 36 countries (13 travelled totally dry), fuelled by street food, jelly babies and a quick meditations (mostly panic meditations). Words in Mirror, Evening Standard, Metro, GQ, and MarketWatch.